Theme Park Investors: What to Prepare for Them
The
feasibility study is the first step in starting a new theme park.
Leisure Business Advisors LLC (LBA) specializes in conducting this study,
which is typically required by financing institutions and investors.
The study provides market and financial analysis and projections that
will be used in the developer's business plan.
The study also provides critical physical planning recommendations for
the business plan. It is critical that design plans are in line with
market needs and expected cash flow. These planning guidelines need to
be established before financing is in place. Designers and managers can
also benefit from the guidance provided in the study, in addition to
the project's investors.
As part of the feasibility study, LBA can work closely with you in
preparing the initial image package that would assist designers in the
planning stage of development that follows the feasibility stage. We
could provide a walk-through description and color artist conceptual
images of your new theme park seen through the eyes of a typical
visitor. These would preliminarily suggest the planned "look and feel"
of the new park in business financing and marketing presentations to
investors.
John Gerner, our managing director, has been a consultant for more than
20 years and has conducted feasibility studies for many theme parks in
the United States, Asia, Latin America, the Middle East, and Europe.
Click here for more details on his background.
We pride ourselves on prompt service and are also sensitive to time
constraints often involved in starting new development projects. If
needed, our typically planned schedule can be accelerated for an extra
fee.
Recent
LBA consulting projects for new theme parks and amusement parks are
described below. These are followed
by a discussion of selected past consulting assignments by John Gerner,
LBA's managing director.
Recent Consulting
Projects for Planned Theme Parks
Recent
LBA international clients include:
- Grupo
Kudla, for a new amusement park in Morocco.
- Chongqing
Kingrun Real Estate, for
a new theme park in central China.
Pavilion Nostalgia
Park (USA)
Pavilion
Nostalgia Park
is located within the Broadway at the Beach tourist complex in Myrtle
Beach, and opened in 2007. During its planning stage, LBA evaluated
Pavilion Nostalgia Park's potential financial performance for Burroughs
& Chapin Co, Inc.
Proposed Disney Theme Park
(Latin America)
The
Walt Disney Company is the leading theme park developer in the world. Its
locations include Disneyland, Walt Disney World, Tokyo Disney Resort,
Disneyland Park (Paris), and Hong Kong Disneyland.
As
a senior consultant with Economics Research Associates (ERA) in the
1980s,
John Gerner evaluated a location in Latin America for a proposed Disney
theme park.
Hopi
Hari (Brazil)
Hopi
Hari is one of the largest theme parks in South America, and is located
near São Paulo in Brazil. It opened in 1999.
As
a subcontractor to International Theme Park Services (ITPS), John
Gerner evaluated the market and financial feasibility of Hopi
Hari.
Nanshan Buddhism Cultural Park
(China)
Nanshan
Buddhism Cultural Park is a major themed attraction within the Nanshan
Culture Tourism Zone in China's Hainan Province. Its centerpiece is the
Guanyin Statue of Hainan, also known as Guan Yin of the South Sea of
Sanya, which is currently the fourth tallest statue in the world. It
was enshrined in 2005.
As
a subcontractor to Economics Research Associates (ERA), John Gerner
evaluated the feasibility of developing this cultural
attraction.
Additional
Information
For
more details on LBA's design process for a new theme park, click
here.
Copyright
@2005-2009 Leisure Business Advisors LLC (aka "Leisure Business
Advisers") and its licensors.
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