Theme Park Developer: How to Start 

Leisure Business Advisors LLC (LBA) conducts the feasibility study, which is the first step in starting a new theme park. Experts typically prepare this study for the developer, and it is generally required by investors and financing institutions.

The study forecasts targeted usage by applying market penetration rates to market segments. These rates are influenced by market size, demographics, competition, and the experience of comparable facilities elsewhere.

The feasibility study also projects potential financial performance and recommends the maximum development costs that would allow an acceptable return-on-investment to investors. These are key issues for those that may finance the project. 

The study also provides initial physical planning parameters to assist the theme park designer during the design stage of development. It is critical that the designs are in line with market needs and expected cash flow. These physical planning guidelines need to be in place before construction and building can start. Designers, builders, and managers can all benefit from the guidance provided in the study.

John Gerner, our managing director, has been a consultant for more than 20 years and has conducted feasibility studies for many theme parks in the United States, Asia, Latin America, the Middle East, and Europe.

We pride ourselves on prompt service and are also sensitive to time constraints. If needed, assignments can be accelerated for an extra fee.


Additional Information

For more details on LBA's experience, click here.